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About Us

B71, an initiative by NUSX at the National University of Singapore, is a place, a platform, an ecosystem that builds winning startup DNA through community, support, and opportunities to advance innovation in the region and spark a multiplier effect for the rest of the world. Since 2020, B71 Vietnam has grown into a launchpad connecting founders across borders and bringing together capital, talent, and industry partners to help ventures move faster and scale further.

Role Overview

We are looking for a Manager (Community) to build and lead the B71 Vietnam community. This community includes local and international partners, startups and founders, students and universities, investors, enterprises, and government agencies. This is a team leader role. You will set the direction for community, partnerships, brand and marketing, working closely with the Manager (Programmes), and lead and develop the community and marketing team. It calls for structured thinking, credibility with senior stakeholders, and the ability to build a team and a culture that people want to be part of.

Key Responsibilities

• Develop the annual community strategy and activity calendar, with clear goals and success metrics.

• Design and lead activities for the B71 community, such as investor and business matching sessions, workshops, and networking events.

• Build and manage relationships with domestic and international partners, including universities, enterprise and government, to co-design and deliver joint initiatives.

• Drive top of funnel recruitment for programmes such as UniVentures and 84X, working with the programmes team on conversion.

• Set content standards and oversee the quality of all B71 Vietnam social media channels, including content standards, posting schedule, and brand consistency.

• Direct press and media relations, guiding the team's engagement with media outlets and communications partners to secure coverage for B71 Vietnam's initiatives and impact.

• Set the creative direction and visual standards for B71 Vietnam, and review design, photo, and video outputs before publication.

• Oversee all marketing campaigns end to end, from planning and creative concept to design, production, publishing, and performance measurement.

• Lead and manage the community and communications team, including the Community Executive, Communications Executive, and interns: set goals, assign work, coach, and review performance.

• Manage budgets and vendors, and report on community, partner, and campaign outcomes to the Country Director and NUSX.

• Represent NUSX / B71 Vietnam at ecosystem events, panels, and partner meetings.

Qualifications

• Bachelor’s degree in Business, Communications, Marketing, or a related field.

• At least 5 years of relevant experience in community building, partnerships, programme management, or marketing, including experience managing staff.

• Experience managing social media channels and marketing campaigns end to end, with good aesthetic taste and creative thinking.

• Working knowledge of Canva, Adobe tools such as Photoshop, and AI tools for content, image, and video creation, enough to guide and review the team's work.

• Proven track record of building institutional partnerships (universities, government, corporates or ecosystem organisations) that led to tangible outcomes.

• Structured, systems level thinker with a strong interest in innovation, technology and Vietnam's startup ecosystem.

• Confident and professional in working with senior stakeholders, including university leaders, corporates, investors, and government officials.

• Proficient in both English and Vietnamese, with strong verbal and written communication skills.

• Highly organised and proactive, able to manage multiple priorities.

• Comfortable with tools such as Google Workspace, Microsoft Office, and Monday.com, with strong AI literacy.

• Additional advantage: Experience working with government agencies or international partners; an existing network in Vietnam’s innovation ecosystem.

Benefits

• Competitive salary based on your capability and experience.

• A leadership role shaping one of the region's established startup communities.

• Direct work with senior leaders across universities, enterprises, and government.

• Access to the NUS network across Singapore and the region, and the chance to build a track record of partnerships and programmes with measurable impact.

Working Location

• B71 Vietnam, 123 Truong Dinh Street, Xuan Hoa Ward, Ho Chi Minh City.