Job Description
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Brand Technical Sales Specialist (BTSS) - Automation (Intern) - 103262 - IBM
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As a Brand Technical Specialist Intern (Generalist), you will gain hands‑on exposure to how technology products are supported and positioned during the sales process. You will work alongside experienced team members to learn how client solutions are designed using existing product capabilities and how technical knowledge helps remove barriers during sales discussions.
With guidance and mentorship, you will:
• Support Solution Design: Assist in building and understanding use cases that support sales activities, while learning how value propositions are communicated and how the competitive landscape is considered.
• Learn from Client Interactions: Observe and participate in client discussions to better understand client needs and how customized, experience‑based selling approaches are applied.
• Explore Technical Accelerators: Support the preparation and delivery of technical proof points such as demonstrations, proofs of technology (POTs), proofs of concept (POCs), workshops, and solution design activities.
• Build Product Knowledge: Develop foundational knowledge of platforms and products to support client conversations and provide input to product teams under supervision.
• Assist in Experiential Selling: Learn and support a “show me, don’t tell me” approach to selling by helping deliver hands‑on, tailored experiences for clients.
This internship is designed to help you build core skills in technical sales support, client engagement, and solution design within a collaborative learning environment.
Required education
Bachelor's Degree
Required technical and professional expertise
• Basic Understanding of Sales: Familiarity with sales principles and practices, including product sales and technical sales, in a digital-first environment. • Exposure to Technical Demos: Basic knowledge of delivering technical demos and product overviews virtually, highlighting product capabilities and addressing customer needs. • Interest in Digital Channels: Awareness of leveraging digital channels to advance sales opportunities and collaborate with teams. • Curiosity about AI-Enabled Technology: Basic understanding of utilizing an AI-enabled technology stack to streamline sales processes and enhance customer engagement. • Familiarity with Team Collaboration: Exposure to working closely with teams, such as Marketing and Ecosystem, to align sales efforts and maximize impact.
